Product Selling Benefits

The idea for this product came to us after a week long vacation on a Vermont lake where there were multiple people with multiple chargers. There were computer, phone and iPad chargers, in addition to gaming devices, readers and headphones. With these numbers, the repeat question was, "Whose charger is this?", with the consistent answer, "iTZMiNE!", bringing us to the place we are now. Our objective was to design a price friendly cord identifier, aiming for ease of function, while utilizing distinguishing characteristics in color and/or design, with the goal to appeal to people of all ages and interests.